Local businesses in the Balearic Islands don’t need giant budgets to win new customers. What they need is relevant attention from people who are already on (or about to visit) the islands—and a simple way to convert that attention into bookings, walk-ins and sales. That’s exactly why Impresol Media Solutions has teamed up with Mallorca Reels: a high-performing Instagram, Facebook- and Tik-Tok channel and social production team with an audience that maps beautifully to Balearic demand.
Why this partnership matters for Balearic businesses
- Massive, recent reach. Mallorca Reels has delivered 40 million views in the last 90 days—fresh attention you can tap into right now.
- The right nationalities. Among recent followers, top countries include Germany (16.4%), Spain (15.8%) and the United Kingdom (12.2%)—a perfect mix for travel-driven demand across Mallorca, Menorca, Ibiza and Formentera.
- Purchase-ready age groups. The audience skews to 35–44 (31.1%) and 45–54 (27.6%), brackets with strong spending power for dining, activities, wellness, retail and vehicle hire.
For local owners, that combination means your message reaches travellers and residents who are actively choosing where to eat, stay, shop and explore this week—not “someday”.
What you get: a 3-in-1 growth engine
This collaboration brings you an end-to-end social growth stack:
- Content creation – scroll-stopping short-form video filmed on-location to showcase your offer and setting.
- Channel management – professional posting, scheduling and community care to keep the conversation going.
- Targeted ad campaigns – paid amplification to the right nationalities, interests and locations, with measurable results.
Mallorca Reels backs this with proven traction: a clear strategy that grew its own channel to 320,000+ followers and 300 million+ views in just three years—evidence that the playbook works before we ever run it for you.
The Impresol advantage: low-friction, high-impact
We’ve designed this partnership for fast setup and quick wins—ideal if you’re a restaurant, beach club, boutique hotel, rental car company, activity provider, artisan retailer or wellness studio. With our current Autumn special, you get an exclusive, personalised campaign and a realistic promise: thousands of views, delivered across Instagram (and, where relevant, Facebook and TikTok) without heavy production costs.
How a campaign works (in six simple steps)
- Discovery call (30 minutes). We clarify your goals: bookings, table turns, footfall, voucher sales or product launches.
- Creative & offer. We shape a “hook” (e.g., chef special, limited bundle, sunrise tour, locals’ discount) and a clear call-to-action.
- On-site shoot. A nimble crew films vertical assets that capture your atmosphere, service moments and location cues.
- Edit & publish. We deliver short-form Reels optimised for retention and watch-time, then publish via Mallorca Reels for instant distribution.
- Amplify to intent. Paid targeting reaches travellers by language, nationality and proximity to your location.
- Measure what matters. We track views, taps, DMs, bookings or redemptions—so you see the value in real numbers.
Example campaign formats you can run this season
- “48-Hour Taste Drop” – Reel + Stories promoting a time-boxed tasting menu; geo-targeted to hotel districts within 10–15 km.
- “Last-Minute Hire” – Short Reel for same-day scooter/car hires; tap-to-WhatsApp CTA for immediate conversions.
- “Sunrise Slot” – Adventure or wellness activity framed as a limited morning window; nationality-specific creative for DE/UK/ES.
- “Local Makers” – Retail or craft feature with a small incentive for in-store visits (“show this Reel for a gift wrap upgrade”).
Each format is built for proximity marketing: see it, save it, act on it—while the audience is already nearby.
Pricing logic designed for local businesses
We keep production lightweight and leverage proven distribution to protect margins:
- Creation without the overhead. You pay for content that performs, not for bloated crews.
- Media that scales up or down. Start with organic reach; add paid only where it lifts real outcomes.
- Seasonal flexibility. Use bursts during shoulder months, rainy weeks or event lead-ups—our Autumn offer is built for precisely this kind of agile push.
Proof that converts to your kind of demand
- 40M views/90 days gives your campaign a ready-made runway of reach.
- Top geographies match Balearic visitor mix (DE, ES, UK), so creative speaks the right language to the right people.
- Audience maturity (35–54 core) aligns with the spenders who book activities, hire vehicles, dine well and shop local
- Proven channel growth (320k+ followers; 300M+ cumulative views) underpins the methodology we deploy for you.
Who should consider this—right now
- Businesses with seasonality looking to keep demand steady between peaks.
- New venues or products needing fast local awareness.
- Established brands that want efficient reach into German, UK and Spanish audiences already on the islands.
Get started
If you’re ready to turn nearby attention into paying customers, talk to Impresol. We’ll recommend the right format for your goals, outline the Autumn special options, and schedule your shoot. Expect a streamlined process and thousands of genuine views aimed at the people most likely to walk through your door.
About the partnership
Impresol co-creates campaigns with Mallorca Reels, your all-in-one partner for sustainable social growth—content creation, professional channel management and targeted advertising, built on a playbook that has already scaled a flagship channel to hundreds of thousands of followers.
Let’s make your business the next Balearic success story.