- Print Run: 25,000 copies + eBook
- Format: 15 x 10 cm – available in 3 languages, with separate editions in Spanish, English, and German
- Target Audience: Independent travelers with medium to high purchasing power who are interested in exploring the island by car. Couples, families, and groups of friends
- Distribution Points: Available at Europcar airport office counters when picking up keys
- Distribution: Free of charge, starting from May/June
