Author name: luis

Mallorca doesn’t begin at the beach, it begins the moment your customer decides

There’s a simple truth in tourism marketing that many local businesses in the Balearics are still overlooking: The most important decisions your customers make don’t happen on the beach. Not in the hotel. Not even in front of your shop. They happen earlier. Much earlier. Mallorca doesn’t begin when the visitor arrives at their destination.It […]

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Tourist Maps in 2026 as a Powerful Tool for Local Businesses in the Balearics

In a world obsessed with digital, there’s still something uniquely powerful about having a printed map in your hands. But not just any map. At Impresol Media Solutions, we’ve spent years proving that a smart, well-designed map can be one of the most effective tools for local marketing—especially in tourism hotspots like the Balearic Islands.

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Mallorca Marriott VIP Guide 2025

Discover Mallorca Like Never Before with the New “Mallorca VIP Guide by Marriott” Created by Impresol

Love a mix of luxury and authenticity? Get ready for some news that’s about to change the way you travel: Impresol, in collaboration with Marriott’s Club Son Antem, has created something truly exceptional — the “Mallorca VIP Guide by Marriott”. A masterpiece for those who aren’t content with just visiting a destination, but want to

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Impresol y Mallorca Reels: marketing de proximidad que convierte miradas en clientes

Impresol and Mallorca Reels: Proximity Marketing That Turns Attention into Footfall

Local businesses in the Balearic Islands don’t need giant budgets to win new customers. What they need is relevant attention from people who are already on (or about to visit) the islands—and a simple way to convert that attention into bookings, walk-ins and sales. That’s exactly why Impresol Media Solutions has teamed up with Mallorca

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La nueva realidad turística en Mallorca: menos gasto, más necesidad de visibilidad

When Visitors Tighten Their Budgets, Your Business Must Raise Its Voice

In recent years, tourism has undergone a profound shift in the way visitors to Mallorca allocate their budgets. While the island remains an attractive destination with strong levels of occupancy, the economic reality has reshaped how tourists spend their money. Today, a growing share of their budget is absorbed by flights and accommodation. This leaves

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